About us

Dansk Supermarked Group operates more than 1,400 stores in four countries, runs several successful Danish e-commerce businesses and employs more than 50,000 people internationally.

Denmark's largest retail group

Each week more than 9 million shopping trips are carried out in our stores, and every day we provide 1.4 million customers with groceries and everyday essentials in our stores, along with a wide range of nonfood products online.

Dansk Supermarked Group provides the framework for more than 50,000 international employees in four countries. Our employees strive every day to give our customers the best possible shopping experience.

A Danish-owned company

Dansk Supermarked Group is a 100% Danish-owned company, owned jointly by Salling Fondene (81%) and A.P. Møller - Maersk (19%).

Have a look at our company structure

From draper's shop to international retail group

Over its more than 100-year history, the Group has evolved dramatically and today enjoys international success. Have a look at our history


The Group in numbers

Dansk Supermarked Group is the largest retail group in Denmark and consists of the retail chains føtex, Bilka, Netto and Salling. Together, the four chains comprise more than 1,400 stores.

Have a closer look at our key numbers